The Telegraph
Launch and art direction of From The Editor newsletter

I oversaw the launch and art direction of the flagship From the Editor newsletter. This newsletter was a huge success, pushing the boundaries of storytelling in an email format. Within a year it had reached over 850,000 daily subscribers, making it Britain's most popular daily newsletter and driving subscriptions for the Telegraph. 

Design is a crucial part of the newsletter's success, bespoke visuals created to tight daily deadlines enhance the journalism and measurably improve the open rate of each article featured.

Newsletters are a huge subscription driver for any publication. From The Editor is the Telegraph's biggest newsletter sent to over xx million people every single day.

Design is a crucial part of the newsletter's success, bespoke visuals are created to tight daily deadlines enhance the journalism and measurably improve the open rate of each article featured.

Design team
Creative Director: Kuchar Swar
Associate Design Director: Harry Hepburn, Charlotte Braunagel
Art Director: James Pryor
Lead Designer: Thomas Broom, Olga Petrusewicz
Senior Designer: Matt Fuller, Ben Hutchings
Director of Graphic Journalism: Fraser Lyness
Designers: Liam Tooher, Georgina Smith
Motion Designers: Jake Cook, Sian Baker
External illustration: Janne Livonen